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Drive IQ key to young driver education in Cambridgeshire

16 July 2017

Drive IQ has been adopted by The Cambridgeshire and Peterborough Partnership.  Cambs Drive iQ, funded by the Cambridgeshire Police and Crime Commissioner, will target young people aged 11-25 by providing schools and colleges with the free educational toolkit.

A spokesman for Drive iQ said: “ Young drivers will acquire knowledge that will inform their decision-making processes to reduce risk taking and misconceptions. Module themes include distractions, alcohol and drugs, seatbelts, thrill seeking, eye scanning and perception.

Cambs Drive iQ puts young road users through potentially hazardous road scenarios in a virtual environment, which improves the skills often neglected by young drivers, such as anticipating danger, risk management, considering emotional response and being a responsible passenger.

This appealing programme which won a Prince Michael International Road Safety Awards is based on in depth research and the application of the most advanced software, which is used in driver rehabilitation programmes as well as pre-driving courses and now in a number of international companies to reduce the risk to company drivers.

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