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Nestle becomes Driving for Better Business champion

22 April 2015

We welcome Nestlé as our latest business champion.

In 2004, the company calculated that in Europe it needed to sell 235 million Kit Kats per annum to generate the revenue to finance its motor fleet insurances.

This led to a stakeholder workshop in Switzerland, hosted by Nestlé Group Risk with support from Zurich Insurance, British Telecommunications and Interactive Driving Systems (IDS). The company's case study is available here.

The event helped lay the foundations of Nestlé’s global occupational road risk programme, which won a Prince Michael International Road Safety Award in 2014.
 

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