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Global Road Safety Week

28 January 2007

The First United Nations Global Road Safety Week was called for in the October 2005 United Nations General Assembly resolution A/60/5 on Improving global road safety. The Week, which will focus on young road users, is an historic opportunity to raise the issue of road traffic injuries to a higher level. During the Week, it is expected that hundreds of initiatives – local, national, regional and global – will take place around the world. www.who.int/roadsafety/week/en/

In London RoadSafe will be supporting a Road Safety Rally for Safer Roads being organised as part of the Make Roads Safe Campaign, this will include a major road safety conference to be held on 23 April at One Great George Street. The conference will examine a number of issues including: the international road safety crisis and the risks facing young drivers. Speaker will include Lord Robertson of Port Ellen, HRH Prince Michael of Kent and  leading experts from The Department for Transport, The World Bank and The Task Force for Child Survival and Development.

Attendance is free of charge.  Please register with: c.luff@fiafoundation.com

The Make Roads Safe campaign has launched a competition open to children between the ages of 4-11 years.

Make Roads Safe is an international campaign to raise awareness of the 'growing epidemic of global road deaths'. Annually 1.2 million people are killed and 50 million injured on the world's roads - most in developing countries.

The competition challenges children to name the Make Roads Safe zebra and write a short story or poem about keeping safe on the roads. The winners will be invited to London to receive their prize from HRH Prince Michael of Kent and, the winners' schools will receive £1000 each.

The competition is being promoted via a leaflet that is being sent to every school in the UK from today, and on the campaign website, www.makeroadssafe.org.
For further information contact Bill Smith, bill.smith@dbda.co.uk.