Make Time for Winter

November 18, 2010

The Highways Agency has launched its new Winter Driving Campaign. It reminds drivers about the importance of journey planning and vehicle preparation prior to venturing out in severe weather conditions this season.

The campaign includes a comprehensive toolkit which consists of various copy options, images and campaign posters. There is also information about emergency kit contents, tyre safety and our new salting innovation.

Please visit the Highways Agency area to download from a range of winter campaign images including emergency kits and salt spreaders.The toolkit materials are mainly intended for use on-line however there are elements that can be printed and displayed or distributed such as the campaign posters and the severe weather leaflet.