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The UK Chief Fire Officers Association’s UK Road Safety Week took place from 9th to 15th June 2014.
During this national week of activity, Fire and Rescue Services promoted targeted road safety messages to road users including pedestrians, car drivers, cyclists and motorbike riders in their local communities, with an overarching message of ‘Be Safe Out There’.
A combination of national and local events showcased the work that the fire and rescue service does in road safety, through targeted local educational programmes and its world-leading expertise in casualty care and extrication techniques after road traffic collisions.
Four main groups were targeted with simple but important messages;
•Cyclists
•Motorcyclists
•Pedestrians
•Young drivers.
CFOA has described UK Road Safety Week 2014 as “an unprecedented week of co-ordinated road safety awareness raising”.
