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Traffic safety educational materials for Spanish-speakers

1 September 2006

The AAA Foundation for Traffic Safety has released a report that includes guidelines designed to help organizations and others seeking to create culturally and linguistically appropriate traffic safety educational materials for Spanish-speaking people in the United States.  The process outlined in the report addresses primarily print materials such as brochures, posters, booklets, and fotonovelas; however, according to the AAA Foundation, the guidelines can also be used to develop videos, public service announcements, and other materials that promote safe driving, riding, walking, and biking.  The guidelines cover the process of planning, creating, disseminating, and evaluating educational material.


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