Children in cars
Volvo has embarked on a number of initiatives to help reduce child casualties. These include:
- Specific child safety options for new cars
- A new range of child seats
- Educational booklets
- Exhibiting at Baby Shows
- Direct mail focussed on young families
- The creation of a virtual pregnant crash test dummy.
a general overview can be obtained from http://www.volvocars.co.uk/experience/_safe_world.htm.
Volvo's child safety know-how is derived from research and common sense. All Volvo's child seat accessories have been fully crash tested and cover children up to a weight of 36 kgs.
At the heart of the Volvo programme is a booklet called "Children in Cars" which can be downloaded from the Volvo internet or picked up at a Volvo dealer.
It gives advice to the mother-to-be, the first car ride, frequently asked questions, child physiology, child seat selection and seating positions for growing children.