#Streetsforlife Campaign wins a Prince Michael International Road Safety Award

25 November 2021

The #StreetsforLife #Love30 campaign for the 6th UN Global Road Safety Week has been presented with a 2021 Prince Michael International Road Safety Award. The prestigious award is presented each year to examples of outstanding international road safety initiatives.

The #StreetsforLife #Love30 campaign was organized under the auspices of the UN Road Safety Collaboration (UNRSC) for the 6th UN Global Road Safety Week by the World Health Organization, FIA Foundation, YOURS - Youth for Road Safety, and the Global Alliance of NGOs for Road Safety. The campaign focused on a specific objective: promoting and advocating for 30 km/h (20 mph) streets where people live, walk and play. The low-speed interventions were framed as life-saving, low-cost and achievable measures to reduce road traffic deaths and injuries and facilitate multiple benefits for health, environment and equity. Through the campaign, UNRSC members, NGOs, youth activists and others in at least 53 countries around the world were mobilized to advocate for endorsements of and commitments for 30 km/h speed limits. 

As a result of the campaign, long-lasting efforts spearheaded by local NGOs are being seen on a global scale. The process toward national policies for 30 km/h limits where people walk, live, and play has been initiated in several countries. Meanwhile, reduced speed limits in local streets and zones are being implemented in cities around the world.

His Royal Highness Prince Michael of Kent said, “This highly effective campaign is an outstanding example of how collaboration between NGOs can make a real difference.”

Do you think we should add some of the high-level sign ups to the open letter here too and perhaps link to the page so you can see everyone who joined?

Sounds good - do you want to add that?