Home Menu Search

The world’s first Assisted Driving Grading system

14 October 2020

Story from Thatcham Research.

By putting today’s Assisted Driving systems through their paces Thatcham Research, alongside Euro NCAP, can independently assess their strengths and weaknesses. The aim is to demystify the technology, encouraging widespread adoption and safe use.

Automated Driving systems have the potential to bring safety benefits to our roads in the future. But they’re not a reality yet. The most sophisticated driver aids motorists can currently call upon are Assisted Driving systems. This tech is a common feature on many new cars. 

For an Assisted Driving system to be safe and effective, it’s crucial drivers know the capability and limitations of it and how to use it safely.  

To support consumers, Thatcham Research has worked with Euro NCAP to develop the world’s first Assisted Driving Grading framework that highlights the strengths and weaknesses of the assisted technology on new cars. 

To access the full article please visit Thatcham Research.

To download the video please click here.

 

Related news, events and information

Assisted Driving Systems are already supporting drivers’ safety today

7 June 2023 – Many consumers believe self-driving cars and the possibility to purchase them is just around the corner, but as...

Study reveals automated driving hype is dangerously confusing drivers

23 October 2018 – Story from Thatcham Research. 71% of drivers around the world believe they can purchase a self-driving car...

Do you drive one of the safest cars of 2019?

13 December 2019 – Story from Thatcham Research media Centre. The 10 safest cars of 2019 have been revealed by automotive...

Life Saving Car Testing celebrates 20th anniversary

2 February 2017 – As Euro NCAP celebrates its 20th anniversary we should acknowledge its contribution to saving 182,000 killed...

Carmaker warns use of the word ‘Autonomous’ is a danger to UK roads

13 June 2018 – Story from NewsPress The driver must always be in control. Use of the word Autonomous in carmaker marketing...

New car registrations to bring record-breaking safety to UK roads

8 September 2015 – Based on previous monthly averages, Thatcham predicts an additional 27,000 new cars with standard fit...

A step closer to Automation. AEB and driver assistance systems

20 February 2019 – Story fom Thatcham Research. AEB is probably the most important development in car safety since the seat belt...

Van safety Features could save many more lives

16 December 2020 – New Van Safety Rating launched encourage manufacturers to fit more lifesaving collision avoidance technology to...

Automated Driving System consumer ratings

9 September 2021 – Zenzic, the organisation dedicated to accelerating the self-driving revolution in the UK, has announced funding...