Home Menu Search

Campaign highlights dangers of driving on pavements

1 February 2017

Biffa launched its Driving Recklessly on Pavements (DROPs) campaign on the back of figures which show that waste collection operatives report 3,000 incidents of motorists driving recklessly on pavements each month.

To support the campaign, Biffa has published CCTV footage which makes for ‘shocking viewing’ and shows numerous incidents of careless drivers mounting pavements and driving into or nearly missing refuse collection workers.

Biffa handles 10% of household waste collections in the UK and says its collection teams are reporting around 3,000 incidents of reckless driving per month. The waste company is working with Staffordshire Police to develop a new prosecution system, including fitting its trucks with 360 degree cameras, which Biffa says has led to a marked improvement in the number of reported incidents. In addition to collaborating with the police, Biffa has introduced clearer hi-vis clothing and is working on resident awareness campaigns.

Lawrence Emerson, Biffa’s head of health and safety, said, “The issue is far, far greater than the industry, or the public, could ever possibly imagine. I joined Biffa in 2015 from an aviation background, so I am used to high risk workplaces. When I went out with our crews on their collections, my jaw was on the floor – I could not believe what I was seeing and the danger the crews were facing every day due to reckless drivers."


Related news, events and information

New report on crash costs to society

12 October 2016 – Evaluating the costs of incidents from the public sector perspective is a new policy paper from IAM RoadSmart...

Horse Safety Initiative

31 March 2016 – The British Horse Society has launched a concerted effort to encourage drivers to slow down. With an...

New Drug Driving campaign

7 March 2016 – Drug drive arrests in UK have soared by up to 800% in the 12 months since the introduction of new laws which...

NPCC runs week of mobile phone enforcement and education

21 November 2016 – Story from Road Safety GB. Police forces across the UK participated in a crackdown on illegal mobile phone use...

Cogent Breeding Ltd becomes the latest Business Champion

15 July 2016 – Cogent Breeding Ltd has become the latest Business Champion recruit to the Driving for Better Business...

Young Driver Focus 2018

31 October 2017 – Story from Road Safety GB. Young Driver Focus 2018 is once again being staged at the Royal Automobile Club in...