Home Menu Search

3m takes a ‘giant step’ to secure road safety ‘business champion’ status

10 July 2009

Diversified technology company 3M played its part in helping astronaut Neil Armstrong become the first man to walk on the moon and 40 years later the organisation is in the vanguard of promoting occupational road safety.

3M, which operates a UK-based fleet of more than 800 company cars with a further 400 employees driving their own cars on business, is the latest organisation to be recruited as a ‘business champion’ under the Government’s ‘Driving for Better Business’ campaign.

3M has had a long-time focus on occupational road risk management. However, the central plank of its current strategy, which was introduced almost 12 months ago, is a complete ban on mobile phone use while driving.

Some 10 million business miles are driven annually by 3M employees in the UK and Ireland. In a typical year there are approximately 140 incidents involving 3M vehicles, with an average vehicle repair cost of £890. In the past five years, 23 incidents resulted in injuries to 3M employees. There were no fatalities.

3M says the mobile phone ban was introduced proactively as a preventative measure - not as a reaction to incidents involving 3M drivers. ‘Before and after’ crash statistics are being monitored, but, the company says, more time will need to pass before a meaningful analysis can be undertaken. However, the company says other benefits are already apparent - particularly in the form of PR, employee engagement and company reputation.

3M managing director Doug Mitchell said: “Our employees’ welfare and safety is paramount to 3M - we have an outstanding record when it comes to the prevention of work place accidents - and we are fully committed to keeping that record whether our employees are on 3M premises or on the move.”

Commenting on the company’s involvement in the ‘Driving for Better Business’ campaign and the signing of the Charter, Mr Mitchell said: “Just as we promote health and safety best practice in our offices so we must also promote a duty of care on the road.

“A road traffic accident, whether or not it directly involves one of our employees, can have a direct impact on our business by delaying staff travelling to an important client meeting which can then effect our relations with that customer.

“We believe that a robust occupational road risk management strategy leads to fewer road crashes, meaning more reliable journey times and an improved environment in which to conduct business.

Related news, events and information

A 'Hands-Free' ban: a company-wide driving for work policy

29 April 2010 – At-work driving safety initiatives introduced by diversified technology company 3M - including a ban on all...

3M Case Study Mobile Phones

14 April 2012 – Since introducing a ban on the use of mobile phones whilst driving, Driving for Better Business Champion 3M has...

Scaffolding company aims to raise industry's reputation as it joins Government-backed safe-driving campaign.

15 March 2010 – A scaffolding company is aiming to improve the image of the industry in which it operates after being...

Mobile phone ban case study

21 January 2011 – The European Transport Safety Council (ETSC) has published its fifth PRAISE Fact Sheet, which complements the...

Driving for Better Business - Kier Islington joins campaign.

9 June 2010 – Kier Islington has joined the government at-work driving safety campaign. The company has reduced the number of...

Major leasing company ALD Automotive joins the Driving for Better Business campaign.

30 June 2010 – By achieving a crash reduction of almost a third, ALD Automotive, one of the UK's leading contract hire and...

Hands-free phones banned in company car safety move

17 April 2009 – Hands free car phones are being banned for all company car drivers by a leading UK manufacturer as part of new...

Safety-focused commercial vehicle fleets in the vanguard of cutting road crash casualties

13 April 2010 – Almost 50 public and private sector fleets, including many of the UK's leading commercial vehicle operators,...

Enterprise becomes Driving for Better Business champion

16 March 2011 – A target of zero accidents has been set by Enterprise Managed Services, one of the UK's largest employers which...