October's national Tyre Safety Month to be launched at briefing

19 May 2015

Events are held around the country and include awareness days with local police and fire services, tyre pressure audits at business car parks, free tyre safety checks by RoadSafe partner TyreSafe's approved dealers as well as press and social media activities.

The campaign theme and materials for Tyre Safety Month are revealed for the first time by TyreSafe at its annual industry briefing. This year the briefing will be held on Thursday 9th July at the National Motorcycle Museum in the West Midlands, and anyone with an interest in road safety is encouraged to attend free of charge.

The launch will also include presentations from police, fire services, highway authorities and road safety partnerships, who will explain how they have supported Tyre Safety Month in the past and how they intend to do so in 2015.

“Tyre Safety Month 2014 was a massive success. It has become a firm fixture in anyone involved in road safety’s calendar,” said Stuart Jackson, chairman, TyreSafe. “Events were held across the length and breadth of the country last year and they had a great impact on the public awareness of tyre safety.”

“We fully expect Tyre Safety Month 2015 to build on this reputation. We have a great theme and some really powerful visuals that I can’t wait for you all to see. You’ll want to be at the briefing this year to see them launched.”

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