THINK! campaign marketing plan 2015/16 & 2016/17
Country roads, drink driving, drug driving and cycling are the four key areas the THINK! campaign will focus on between now and April 2016.
These four themes are identified in the THINK! campaign marketing plan and campaign calendars for 2015/6 and 2016/7.
Related news, events and information
Male Drivers Take More Risks
1 November 2006 – Male drivers are more than twice as likely as women to assume good road conditions are safer and then take...
Think Campaign web site changes
10 March 2011 – THINK! campaign information is now available on the Direct Gov web site, where direct links are available to:...
Driving for a living? make sure it's not the death of you.
7 March 2007 – A new THINK! road safety campaign to tackle stress and distractions among the UK's three million-strong army of...
THINK Campaign - Mates Matter is enhanced
25 February 2020 – THINK! has launched a campaign calling on young men to intervene and 'Pint Block' their mates. The campaign...
Help for older drivers
11 May 2015 – Although older drivers have been proved to be significantly safer than their younger counterparts, last autumn...
THINK! is re-launching the Pint Block campaign
26 August 2021 – THINK! is re-launching the Pint Block campaign to shift attitudes and behaviours among young men towards drink...
THINK! Restart Activity
10 August 2020 – THINK! has launched a new series of social films in response to easing of Covid-19 restrictions and high-risk...
Police to target 'morning after' drivers.
30 November 2012 – THINK! and the Association of Chief Police Officers (ACPO) are joining forces to warn drivers that getting...
Fall in Drink Driving Offences
18 January 2008 – The number of motorists caught drink-driving over the Christmas period fell by nearly a fifth, figures show....